We develop, market, and distribute consumer wellness products grounded in clinical research, designed for people who read the label.
Better products. Fewer compromises.
Add Goodness is a product development company based in Redmond, Washington. We formulate, launch, and scale consumer health products, with a focus on functional nutrition. Every product we bring to market starts with published research, not trends. We prioritize efficacy, transparency, and sensory quality, because a product that works but isn't easy to use doesn't get used.
What We're Building
01
Sports Nutrition
Performance nutrition grounded in nutritional science. We are developing a line of energy gels and powders built on functional ingredients with real evidence behind them, not label decoration.
02
Functional Fiber
A premium daily fiber supplement engineered for clear, tasteless dissolution and clinically substantiated efficacy. Formulated for people who read the label. Launching on Amazon.
03
Skincare
A research-led skincare line informed by chronobiology, the science of how skin behaves differently across the day and night cycle. Products are in early development.
Let’s partner.
Contact us to learn more about our products and how we could work together.